The Baze Approach to Nutrition

Baze is nutrition personalized.

Nutrition isn’t one-size-fits-all. Your body and your lifestyle both come with a unique set of needs. But unless you can measure those ever-changing and evolving needs, there’s no way to manage your nutrient intake with the necessary precision.

The simple fact is that most Americans are lacking proper nutrient intake.

Between cookie-cutter approaches and an overall decline in the nutritional value of our food — the simple fact is that most Americans are lacking proper nutrient intake¹.

The science supporting supplementation

The vitamins, minerals, and fatty acids in your bloodstream have a dramatic impact on your health and quality of life.

Vitamin D, known as the “sunny vitamin”, is widely found to be deficient during winter months for those in the Northern hemisphere.

Vitamin D, known as the “sunny vitamin”, is widely found to be deficient during winter months for those in the Northern Hemisphere. Each essential nutrient has been shown to play a vital role in a wide array of functions in the human body: they impact everything from sleep and your ability to cope with stress², to physical strength and endurance³, to fertility and libido⁴, to bone health⁵ and longevity⁶. Study after study has shown clear gains in wellness and quality of life when people’s nutrient levels are brought into the correct ranges.

When we take the correct doses of high quality, highly bioavailable supplements, our nutrient levels rise and measurable positive outcomes ensue.

Conversely, poor diet and the ensuing impacts on health have been found to be the leading risk factors for premature death and disability in the US, posing a greater risk to health than smoking, high blood pressure, and obesity⁷.

Baze makes it easy to get the nutrients you need.

The first step to effective supplementation is using the right data to guide dosing. Without the right data — supplementation is a blunt tool based on a guessing game.

For nutrients, the right data can only be your actual molecular nutrient levels as measured in your blood. But measuring the right stuff is only one side of the coin. The other side is just as important: you need to actually take these nutrients and your body needs to be able to make use of them.

Baze brings you the power of a team of nutritional experts to the comfort of your home.

Baze brings you the power of a team of nutritional experts to the comfort of your home. The blood sampling is simple, fast, and virtually painless. Your high-quality, highly bioavailable supplement packs are dosed precisely to your needs and shipped to your door. And all the while, our app guides you and provides you with recommendations and insights to track your progress and have a meaningful impact in your life.

Measure, Supplement, Report – Repeat. Closing the loop is what makes the Baze approach so effective.

This is why Baze was invented. We measure you actual nutrient levels in your blood, watch your body adapt to supplementation and hone and adjust to your evolving needs over time. Baze closes the loop on your nutrient intake.

We’re excited about where Baze is now and even more excited about where we plan to take it next. Nutrition has a direct impact on health and wellbeing. Take charge of that impact with Baze.



  1. Blumberg, J.B., et al., Vitamin and Mineral Intake Is Inadequate for Most Americans: What Should We Advise Patients About Supplements? J Fam Pract, 2016. 65(9 Suppl): p. S1-s8.
  2. Boyle, N.B., Lawton, C. and Dye, L., 2017. The Effects of Magnesium Supplementation on Subjective Anxiety and Stress — A Systematic Review. Nutrients, 9(5), p.429.
  3. Huskisson, E., Maggini, S. and Ruf, M., 2007. The role of vitamins and minerals in energy metabolism and well-being. Journal of international medical research, 35(3), pp.277–289.
  4. Bernardi, J.R., Escobar, R.D.S., Ferreira, C.F. and Silveira, P.P., 2012. Fetal and neonatal levels of omega-3: effects on neurodevelopment, nutrition, and growth. The Scientific World Journal, 2012.
  5. Ross, A.C., Taylor, C.L., Yaktine, A.L. and Del Valle, H.B. eds., 2011. Dietary reference intakes for calcium and vitamin D. National Academies Press.
  6. Zeliger, H.I., 2016. Predicting disease onset in clinically healthy people. Interdisciplinary Toxicology, 9(2), pp.39–54.
  7. Otten JJ, H.J., Meyers LD, eds. Dietary Reference Intakes: The Essential Guide to Nutrient Requirements. 2006.

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